Overblog
Suivre ce blog Administration + Créer mon blog

marketing and advertising

Tesco Homeplus virtual stores

Tesco Homeplus virtual stores

Tesco achieved a pretty original campaign in Corea. They answered the local customer's need by bringing their shopping down in the subway! The brief for the Chiel agency (awarded in the Media category at the Cannes Lion) was to become leader of the Corean...

Lire la suite

T-Mobile "AngryBirds IRL" viral video

T-Mobile "AngryBirds IRL" viral video

For the first time ever, watch how people use a simple smartphone to play a life-size version of the cult Angry Birds game (Complete with real shooting birds and exploding pigs): T-Mobile, the German mobile operator, keeps using viral videos as a communication...

Lire la suite

Tweeting billboards

Tweeting billboards

The car renting company Europcar used both print and interactive billboards for their new campaign launched in London. The posters promote the hashtag #myextrahour, asking Twitter users to tweet about what they would do with the time they save as a result...

Lire la suite

Compare the meerkat

Compare the meerkat

All over TV, the internet and billboards during the 2009 campaign, Aleksandr Orlov is the star of TV adverts for insurance website comparethemarket.com. Whether you think he's hilarious or hideous - eventhough I find it really cute and funny there apparently...

Lire la suite

Londonian Olympic Games logo issue

Londonian Olympic Games logo issue

The logo for the London Olympic Games really creates a lot of polemic! After the buzz according which it looked like a guy receiving a blowjob, it's now the Iranian olympic comity that says it hides the word "Zion" (biblical term for the holy city Jerusalem)......

Lire la suite

1 2 3 4 5 6 7 8 9 10 > >>